YOU
YOUR PATH
YOUR TIMELINE
YOUR CHOICE
Live and love on your own timeline with fertility insurance
ARE YOU AND FLORA A FIT?
Start your Flora journey by seeing if it’s right for you. Our plan works best for women without current or suspected fertility issues.
A woman aged 20 - 34
Born female
Have no or limited pre-existing fertility health conditions
Invested in your future, fertility and finances
Living in the U.S
Looking for an alternative or complement to egg freezing
yOU
fLORA
The world is changing, and you no longer have to follow anyone else’s rules or timelines. Forget ticking clocks and old expectations. With fertility insurance, it’s your life to design.
WHAT IS FLORA?
Our first-of-its-kind plan provides autonomy, flexibility, and peace of mind, covering the cost of future fertility treatments like diagnostics, medications, IUI, and IVF.
It’s insurance owned by you, and built for your timeline, your choices, and your life.
as seen in
FLORA
(MAYBE) BABY
A NEW WORLD
Fertility challenges affect 1 in 6 people, yet currently only 2% can typically afford the high cost of treatment.
Nearly half of Gen Z women experience “fertility anxiety” but aren’t sure how to safeguard their future. And while egg freezing is growing as a way to ensure future fertility, the bigger question remains—what about actually INSURING it?
That’s exactly what FLORA is doing — it’s time to shift the conversation from uncertainty to confidence.
AFFORDABLE ACCESS
FLORA insurance plans start at just $15/month (average $40), tailored to your age and profile. You must be age 20-34 to apply.
personalized insights
FLORA provides data-driven insights and access to preferred partners to help you take control of your reproductive journey when the time is right.
LESS FINANCIAL RISK
Get up to $50,000 in lifetime coverage for fertility treatments like diagnostics, medications, IUI, and IVF—available to policyholders to use until they turn age 45.
Flora PARTNERS
Apply Today, Have Kids Someday
STEP ONE: determine fit
determine fit Ensure you qualify for our plan based on the above criteria
STEP TWO: apply for a policy
Fill out our application online. Once you apply, we’ll follow up with confirmation and details about your policy. Should you require additional underwriting, we’ll put you in touch with our team.
STEP THREE: have kids some day
Once you're a policyholder, go out and live your wildest dreams knowing that you’re covered when you’re ready to build a family. You’ve got time and peace of mind.
RESOURCES
We provide education content to support you along your journey. This is where you can explore resources on contraception, fertility, treatments, and self-care.
Explore The Gen F Society
EMPLOYERS AND ASSOCIATIONS
We offer our plan directly to consumers, and through employers and associations across North America. Find out why fertility benefits are key to retention – and how to offer Flora affordably to your group.
Partners & Collaborators
We know women’s health services and products are growing and in demand from our policyholders. If you’re interested in collaborating with us, email us at marketing@heyflora.co.
